In this white paper, we focus on the practical use of Generative Artificial Intelligence (GenAI) in Business Intelligence (BI) and Analytics tools and present several business use cases to illustrate how this approach to analytics can support business goals and help the enterprise to achieve goals. We also discuss some of the challenges a business may wish to consider in order to ensure that its analytics solution effectively incorporates GenAI so the enterprise can confidently depend on results and improve user adoption and ROI.

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