Augmented Analytics Benefits Include NLP for Easy Analysis!

How Can Natural Language Processing Help with Data Analytics?

Everyone has heard the term ‘natural language processing’ or NLP. So, what is natural language processing, exactly, and how can it help your business? NLP allows a program or software to understand language as written/spoken by humans so that people can interact with a system without using long strings of code. You use natural language processing every day when you engage with your word processing software to perform spell check, when your smart phone auto-corrects your words, when you use voice to text messaging, when your email system applies a spam filter, when you are served keywords that relate to a search you did on a search engine and when you use ‘assistants’ like Siri or Alexa.

So, how can NLP help your business users to leverage advanced analytics solutions and enjoy Augmented Analytics Benefits? Natural Language Processing Search Analytics (NLP) is a crucial component of search analytics and smart data discovery today. NLP search allows business users to create complex searches without engaging in endless clicks and complex navigation and commands. Using this type of search analytics, users can access and view clear, concise answers and analysis quickly and easily.

Advanced Analytics with Natural Language Processing (NLP) provides a familiar Google-type interface where users can compose and enter a question using common human language. For example, a business user might ask, ‘who sold the most bakery products in 2017 in the Southwest region?’ Users can simply enter a search query in natural language and the system will translate the query and return the results in natural language in an appropriate form, such as visualization, tables, numbers or descriptions.

Let’s take it one step further with Clickless Analytics. What is clickless analytics? This process provides seamless augmented analytics and Advanced Data Discovery using machine learning and natural language processing (NLP), in a self-serve environment that is easy enough for every business user.

If you want to find out how NLP and simplified Search Analytics can help your organization and your users to be more productive and to make faster, simpler decisions with confidence, Contact Us today.

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