Embedded BI Can Provide Numerous Benefits to the Team and the Enterprise!

Embedded BI Provides Insight Into Enterprise Data

When a business invests in technology, either to buy a best-of-breed solution or to develop their own enterprise apps, there is significant expense. If you are developing your own solution, you are using in-house resources or engaging IT consultants. If you are purchasing solutions off the shelf, you may or may not need customization but, in any case, the solution will cost you quite a bit of money and it will take more funding to support and maintain and integrate that solution.

‘Considering embedded BI for internal and customer-facing solutions can improve your market position and improve relationships with partners, stakeholders, customers, business users and social media communities.’

When it comes to return on investment (ROI) and total cost of ownership (TCO), one of the best ways to leverage your technology investments is to add embedded business intelligence. Embedded BI allows your users to gain easy access to augmented analytics in a single sign-on environment. Users can log in to their favorite apps and solutions and use advanced analytics with sophisticated features while working within the enterprise app. So, HR, ERP, SCM, CRM and other apps can be accessed and the data within those apps can be analyzed. With augmented analytics embedded BI tools, the average team member can use analytics to gain insight into data within the apps without the skills of a data scientist or an IT professional.

Embedded BI Supports Customers and Business Users

According to recent surveys, 94% of application teams say embedded analytics improves user experience, 96% say it contributes to overall revenue growth and 94% say it improves customer satisfaction. 

This access ensures fact-based decisions and allows users to discover issues and challenges, as well as opportunities by using real data. This self-serve embedded BI approach is suitable for every size business, small and large, and for all kinds of business functions and industries. No matter what kind of solutions, data sources and apps you are using, your business can build on embedded BI to make your team more productive.

But the advantages don’t stop there. Your business can expand the use of embedded BI and augmented analytics to create more value for customers by integrating analytics into customer-facing solutions. You can also drive customer and user adoption by including analytics within activities and workflow to make the user experience more fruitful and provide answers quickly and with clarity.

If you are in the business of creating applications and solutions, you can consider using embedded BI to add analytics to your solutions for value-add and to improve the customer experience and customer satisfaction. Considering embedded BI for internal and customer-facing solutions can improve your market position and improve relationships with partners, stakeholders, customers, business users and social media communities.

If you are considering this approach, you will want to engage an expert partner to help you review your requirements and suggest when and how to integrate augmented analytics within your enterprise applications.

‘Embedded BI allows your users to gain easy access to augmented analytics in a single sign-on environment.’

You can find out more about the Smarten Embedded BI and Integration APIs solution and add powerful functionality and access to existing ERP, SCM, HRMS, CRM or any other products. Provide analytics capabilities within existing products without major Investment. Your business users and your customers will appreciate the ease-of-use and access and you will gain a competitive advantage. Read our White Paper: ‘Making the Case for Embedded BI and Analytics.’

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